Our Team

Logan Nathan

Logan Nathan

Founder and CEO


As a thought leader and digital transformation influencer, I believe that success belongs to those who are constantly pushing their own boundaries by disrupting the industry status quo.

In today's digitalised, fast-paced world, innovation is the key to survival. Those who fail to realise that, are left behind and forgotten, sooner or later. I help businesses realise when it’s time to take the leap of faith, nudge the boundaries of traditional wisdom and adopt digital transformation strategy to become market leaders in their niche.

With over 30 years of experience in technology and innovation, my digital transformation model for small to medium businesses, especially those belonging to the Trades Services Industry, is custom crafted for outstanding business growth and success.

I help businesses develop and implement customer focused growth hacking strategies, using social, local, mobile and cloud platforms that results in greater process efficiencies, added flexibility and remarkable customer experience.

I’d like to invite you to listen to my interview with Andrew Stotz, host of My Worst Investment Ever podcast, where I shared my story of investment loss that motivated me to keep growing and protecting my wealth and helping others to do the same. Share my story with your friends and colleagues so we can help them to avoid the mistakes I made.

Logan Nathan